Ghent-based Uman, an AI-driven software program platform for B2B gross sales groups, has secured €1.9M in a recent spherical of funding led by Holland Capital, along with current buyers imec and Seeder Fund.
Uman’s co-founder, Charles Boutens, says, “The best way most B2B firms do gross sales now, not delivers the appropriate returns. With the chances AI creates proper now, we envisioned how this might be more practical and environment friendly. We spent a very long time constructing uman, to ensure we obtained all the pieces proper – all the way down to the final element.”
Capital utilisation
The Ghentian startup will use the funds to scale its worldwide presence. A number of Western European firms in IT, consultancy, and telecoms, together with Proximus, msg international and DPG Media, are already utilizing Uman’s AI agent.
Uman’s co-founder, Sven Degroote, says, “We need to go to the subsequent stage and market Uman to the appropriate viewers. Not solely in Belgium by the way in which – we additionally have already got a number of clients within the Netherlands and Germany. Our focus presently stays Europe, however we positively have the ambition to beat the US as properly.”
The proceeds will enhance Uman’s ongoing development and product growth efforts.
Jorg van der Heijden, Associate at Holland Capital, provides, “We’re thrilled to assist Uman throughout this thrilling part. Uman’s modern strategy to gross sales enablement is already making waves within the business, and we’re assured that our partnership will assist them attain new heights.”
“We’re particularly trying ahead to additional scaling the workforce and rolling this out internationally so we are able to allow gross sales groups throughout the globe to work extra effectively.”
Uman’s co-founders, Charles Boutens and Degroote, add, “We’re delighted to have Holland Capital on board as a companion to additional scale up Uman. The partnership will allow us to additional develop our platform and increase our worldwide market place.
“We’re within the strategy of fully altering the way in which gross sales groups work by serving to them day-after-day to do extra of what they actually add worth to constructing relationships with their clients.”
The AI agent for advanced B2B gross sales
Within the face of difficult situations for B2B gross sales groups—marked by advanced product portfolios, excessive buyer expectations, and shrinking budgets—founders Charles Boutens (CEO) and Sven Degroote (CTO) created Uman, a gross sales AI agent designed to deal with these points.
Uman is an AI-driven software program platform designed to rework how gross sales professionals put together for conferences and create gross sales supplies.
Leveraging good information governance and generative AI, Uman gives well timed, related gross sales content material and insights, enabling gross sales groups to ship personalised pitches and affords with out intensive handbook analysis.
The platform generates hyper-personalised gross sales pitch decks, emails, and complete shopper instances aimed toward optimising gross sales outcomes.
This innovation goals to reinforce conversion charges, enhance effectivity, and uncover extra cross-sell alternatives, finally enhancing gross sales outcomes in a demanding market.
